Maison Mahdil // Project // Copacabanon

Copacabanon

The traditional log cabin revisited by the eye of the architect Nelson Wilmotte. A Jura wood from a sustainable forest and a sparkling French touch for a singular signature.

Copacabanon

In praise of simplicity

A cornerstone of a visual strategy, the logo authenticates the brand in the eyes of all and remains, indelibly, in the mind of the conquered observer.
The minimalized form of the hut functions as a symbol, an emblem almost, enhanced by the marriage of colors.

Bleu "Roi": An essential and traditionally associated with the representation of French history, this hue of blue is used in the heraldry of the French monarchy since the twelfth century. Mixed color and passe-partout blue also evokes in calm and freedom.
Brown "Land of Siena": Hazelnut, mahogany, sepia, sienna, fawn ... This dominantly warm hue, feeling the earth and autumn foliage subtly raises the Warmth of the blue King.

Typographic contrast

Choice of two fonts of character to the passive heavy, the "inéale" and the "didot" to bring relief in the text.
The Futura geometric linear designed by Paul Renner between 1924 and 1927 for the Bauer foundry, imagined from geometric forms for short titles and texts. Bauhausian police who are particularly fond of Maison Mahdil.
As an accompaniment, Garamond of the prestigious x engraver of the XVth century, Claude Garamont. His letters are fluids and tender. The court of France adopted it in Roman for its written publications.

Copacabanon
Copacabanon
Copacabanon
Copacabanon
Copacabanon
Copacabanon
Copacabanon

Communication

The strength of a communication lies in its coherent declension, whatever its medium. From the business card, to the booklet, via the flyers, the artistic direction is articulated in a multi - support logic.

WEB

RESPONSIVE

Collaborations

Giordani

Creative Director

Julie Nau

Art Director

Maison Mahdil Bangladesh

Web Development

Website

http://copacabanon.com/